About Us
Our Story
Founded in the United States and rooted in the German term for “personal care,” our name reflects a deeper purpose of nurturing wellness from within.
We observed a gap in apparel that truly supports daily movement, hygiene and confidence, so we engineered fabrics that wick moisture, resist bacteria and feel refined on skin.
Every garment is crafted with intention, free from compromise, to carry you through your day seamlessly and strong.
Materials & Performanc
Antibacterial
Our fabrics guard against discomfort and odour so you stay fresh even after the longest shift.
Moisture-Wicking
We designed textures that pull sweat away fast and keep you dry, whether gym, travel or work.
Everyday Comfort
Soft to touch yet built for performance, clothing that veils you in calm confidence.
Our Promise
Every step of our process honours the body you live in and the world you move through.
We believe protection and elegance can coexist in apparel, without sacrificing sustainability or purpose.